Created for the Greater Baton Rouge Economic Partnership, this letter of intent was designed as a magazine-style “menu” of investment opportunities, pairing high-level organizational messaging with a clean, intuitive layout. A detachable, letter-size insert allows for easy completion and return, streamlining the process for prospective investors.

Developed for LSU Residential Life, this mailer was designed to encourage incoming students to complete the roommate matching portion of their housing application. The design takes a softer, more approachable approach, dialing back traditional LSU branding elements to create a more welcoming and student-friendly feel.

One of more than a dozen welcome cards developed annually for LSU move-in, this piece was designed to give students immediate access to key contacts and essential information as they settle into their residence halls. Built to be both functional and lasting, it’s intended as a quick-reference piece students can hang up and return to throughout the year.

Developed for LSU Move-In Day volunteers, this thank-you card pairs a custom message with two die-cut vinyl stickers for a more engaging and memorable touchpoint. Produced on a vinyl sheet and packaged in a custom envelope, it was designed to feel both durable and thoughtfully crafted.

Developed to recruit first-year students to LSU’s residential colleges, this mailer highlights the connection between living in an academic-centered community and long-term academic success. The design focuses on clearly communicating value while positioning the residential college experience as both supportive and enriching.

Developed in the style of a thank-you card, this piece was created to recognize businesses for participating in 225 Day while encouraging continued engagement beyond digital touchpoints. It also included a spot-glued Better in BTR window cling, giving businesses a tangible way to showcase their pride and participation in their storefront.